SQL for simplified MRR calculation
SQL for simplified MRR calculation
Required SQL knowledge: WITH clause, MIN and MAX functions, INNER JOINS, BigQuery arrays manipulation.
In order to model our revenue, we will write a query which will execute the following step:
Retrieve all subscriptions
Calculate oldest and most recent subscriptions dates
Generate a list of all the month between our oldest and most recent dates
Join our months with our subscriptions
In the end, our modeled dataset will look like this:
Retrieve all subscriptions
Let's start by querying all of our subscriptions (you may need to update the subscription table in the from command):
Run this query, you should see the content of your subscription table as the result.
Calculate oldest and most recent subscriptions dates
Then we will need to calculate our oldest start date and most recent end date. Let's do it using the min
and max
functions:
Run this query, you should see the min and max subscriptions dates.
Generate a list of all the month between our oldest and most recent dates
Now we will generate the list of months between our min_date
and our max_date
:
Run this query, you should see the list of months between our min_date
and max_date
.
Join our months with our subscriptions
Let's write the final step, which will use an inner join between our subscriptions
and our months
tables in order to generate one line per active subscription month.
The entire SQL query should now be as following:
Run the query: we now have one line per active subscription month 🎉
Save the query (you can use a combination of month
and customer_id
as primary key).
Build the exploration and the dashboard
By creating an exploration on top on this dataset, we will be able to build the following dashboard:
Last updated